January 28, 2026

Our state’s investment is the best spot to theoretically allowed the brand new brand name in order to Canada!

The audience is thrilled to mention you to Jacknife are top the brand new go-to-paign to possess Hard rock Hotel & Local casino Ottawa-the fresh new brand’s earliest-ever before Canadian location! Because Hard rock embarks into the an excellent $350M extension and you may rebrand, our company is honoured to shape a promotion that do not only celebrates Difficult Rock’s heritage and in addition amplifies the energy in the Ottawa.

Known for getting immersive amusement enjoy global, the difficult Rock� has long been a favourite worldwide destination for neighbors and you can travelers the exact same. The brand is in a captivating time of extension and you may revitalization, and also the phase is decided getting a grand opening out of Canada’s earliest Hard-rock Resort & Gambling establishment � having Jacknife leading the newest fees to cultivate the fresh go-to-paign because of their Ottawa place.

HRI turned into the initial privately-owned playing organization appointed a good U

�All of our 350 billion money expansion and you will rebranding will interrupt the hotel, amusement, hospitality, and you will gaming industries inside the East Ontario and you may past,� states Christine Crump, President from Hard rock Resort and you will Gambling enterprise Ottawa. Canadians won’t need certainly to mix a line to try out all of that Hard rock is offering. Jacknife’s works coincides towards globe-category really works and you can experience i deliver to your traffic.�

The brand new range off Jacknife’s functions has a complete strategic and inventive growth of the new go-to-paign, that have a watch building adventure and operating wedding around the most of the touchpoints. The new campaign commonly embody the brand new essence from Hard Rock’s vibrant community, ensuring the hole will get a good beacon getting entertainment seekers.

�Our company is pleased to work together which have a global brand including Hard-rock at the like a pivotal time,� says Mikey https://novibett.net/au/ Richardson, Co-Creator and you can Government Creative Director during the Jacknife. �The lead-to the fresh 2025 discharge gives us the opportunity to perform something it is pleasant-a campaign that not only celebrates Hard Rock’s heritage as well as amplifies the ability inside the Ottawa.�

Which connection stresses goal-inspired storytelling, that have each other Jacknife and hard Stone Lodge & Gambling establishment Ottawa worried about curating a smooth, high-effect brand name feel that put the new stage having a grand opening for example hardly any other.

Hard-rock All over the world (HRI) the most international approved organizations having sites in the more than 74 regions comprising 313 locations where were owned/signed up otherwise treated Rooms, Gambling enterprises, Material Shops�, Live concert Locations and Cafes. Its Unity because of the Hard rock� globally respect system benefits professionals to have undertaking whatever they like round the using features around the world. HRI in addition to introduced a m&a entitled Hard rock Digital for the 2020, an on-line sportsbook, merchandising sportsbook and you can sites gaming system. Beginning with a keen Eric Clapton guitar, Hard rock possess the newest world’s premier and most valuable line of authentic audio collectibles at over 88,000 parts, that are demonstrated at its towns all over the world.

S. Best-managed Team from the Deloitte Private and also the Wall Road Diary within the 2021 and also while the already been honored four times. Hard rock has also been recognized by Forbes one of many Planet’s Top Businesses, as well as Finest Businesses for women, Assortment and The new Grads and you may a premier Large Boss from the Take a trip & Relaxation, Gambling and you may Entertainment Industry. Regarding 2022 All over the world Betting Prizes, Hard rock is called Land-Centered Agent of the season towards 2nd amount of time in four ages.

Hard-rock All over the world currently holds investment grades away from top investment-grade score providers: S&P Around the world Ratings (BBB-) and you may Fitch Recommendations (BBB). More resources for Hard-rock Globally, head to hardrock or store.hardrock.

Rideau Carleton Casino commercially launched since Rideau Carleton Raceway within the 1962, because Canada’s basic-previously five-eighths kilometer oval and has now been a button section of Ontario’s use racing area from the time. As the inclusion of gambling inside the , the town out of Ottawa has received around $6 billion a-year and most $106 billion in total repayments getting hosting Rideau Carleton Gambling enterprise contained in this the fresh National Capital Part.

Which have eager expectation of one’s beginning of one’s the fresh new Hard-rock Hotel & Gambling establishment Ottawa, Rideau Carleton Casino stays open 24/eight, ready to suffice its site visitors with similar efforts and adventure. Hard rock is actually attempting to make a different sort of condition-of-the-ways activity studio that may soon give the fresh renowned Hard-rock brand name so you can Ottawa and you can enliven the town like nothing you’ve seen prior. Future amenities should include a modern hotel structure that have 150 bed room, and twenty two suites, longer betting floor along with one,five hundred slot machines, 40 real time-motion table games, and you may higher-limitation gaming. Traffic can take advantage of over ten restaurants, bars, and you can lounges, for instance the renowned Hard-rock Eatery and you may Council Pine Steakhouse. The resort will additionally be the home of the latest vintage Rock Store, a-1,800 and seat Hard rock Alive place, and genuine tunes collectibles.

The fresh facility is a significant driver of work creation and certainly will utilize more than 700 regional citizens, just after complete. Hard-rock Resorts & Gambling establishment Ottawa will stay the fresh new tradition regarding area resource due to regional sponsorships and you will nonprofit partnerships, enhancing the lifetime regarding people and you can group the exact same since the is centered not as much as Rideau Carleton Local casino.

Rideau Carleton Casino are operated because of the Hard-rock Globally and you may ruled of the Ontario Lottery and you will Betting Enterprise (OLG). Which have OLG connection, Rideau Carleton Local casino demonstrates a daily dedication to responsible gaming that have complete utilization of OLG’s Takes on which is recognized from the RG Have a look at certification program.

For more information on Rideau Carleton Casino, check out rideaucarletoncasino

Jacknife is actually an independent, full-provider innovative brand name agency based for the Toronto, Canada. With more than 29 years of business feel, Jacknife might have been the leader in providing exceptional branding and innovative remedies for a varied variety of website subscribers. By the leveraging the newest strong mixture of proper creativity, Jacknife allows brands to construct significant company value through the strength out of advancement.